In 2012, we mark 187 years of success at Sellier & Bellot, making us the oldest company in the world to continuously supply ammunition products since 1825. Together with our teammates in the CBC Group (Magtech, MEN, CBC, and S&B), we celebrate our position as one of the world leaders in the engineering, manufacturing, marketing and distribution of small arms ammunition products to military, law enforcement and commercial markets around the world.

Throughout the past 187 years, our company and its employees have symbolized the innovative spirit, tenacity and personal pride that it takes to be successful. Our success is attributed to the passion of so many; our employees, our dealers, our customers; all those who together, comprise the greater Sellier & Bellot family. We invite you to share in the celebration of our story, our history, our brand, our people and our products.

Our story is unique, our history is rich, and our growth and success rival the best in the shooting sports industry. Sellier & Bellot was established in 1825 by a French merchant named Louis Sellier. Louis Sellier began manufacturing percussion caps for infantry firearms in a factory in Prague on the request of Franz I, the Emperor of Austria. Louis Sellier was soon joined by his countryman Jean Maria Nicolaus Bellot, who led the company to quickly gain momentum. Sellier & Bellot products soon established themselves on both European and North American markets. As early as 1830 the manufacture of percussion caps was in excess of 60 million and by 1855 the global demand allowed Sellier & Bellot to raise annual production to an enormous quantity of 600 million primers of various designs.

Today, Sellier & Bellot and our CBC Group partners produce over 1 billion ammunition cartridges annually.  Since our early beginnings, our company has emphasized quality in products and workmanship, and cooperative relationships among customers, dealers, business associates, and employees. Our focus has always been to satisfy the demanding and continually changing needs of our customers.

As a state-of-the-art ammunition company, we take quality control and test management to an extreme level. Modern manufacturing techniques such as computer control and visual inspection systems have been introduced, and stringent quality and cost control processes have helped us remain competitive in the world ammunition marketplace.
We have indeed gone through many changes. But the one thing that hasn't changed since 1825 is our commitment to outstanding quality and workmanship on every cartridge that rolls off our production line.

1492 – Christopher Columbus sails to North America from Europe
1547 – Flintlock Invented
1775 – Revolutionary War Begins
1776 – Declaration of Independence Signed
1787 – U.S. Constitution Drafted: 2nd Amendment Guarantees Right to Bear Arms
1804 – Lewis & Clark Expedition Begins
1825 – Sellier & Bellot Ammunition Established (CBC Group)
1836 – The Alamo is Fought
1855 – First Center Primed Shotshell
1864 – Smokeless Powder Invented
1866 – Berdan Primer Patented
1871 – NRA Founded
1887 – Boone & Crockett Club Established
1926 – CBC Ammunition Established (CBC Group)
1937 – Ducks Unlimited Founded
1941 – Pearl Harbor
1957 – MEN Ammunition Established (CBC Group)
1961 – Pope & Young Club Founded
1971 – Safari Club International Established
1973 – National Wild Turkey Federation Established
1984 – Rocky Mountain Elk Foundation Chartered
1990 – Magtech Ammunition Established (CBC Group)